This is how we approach SEO
We handle the day-to-day of monitoring and improving your online footprint, including making your website more visible in the search results and evolving your brand across the web.
As per usual, we dig deep and do some market research to see who and what your competitors are doing using special data tracking software. We enable keyword research and identify the top sales-driving search terms and keywords in your market…
SEO is heavily impacted by the website’s code and structure and in order for us to be able to do the job you hired us for, we would need to make sure your website code and structure is in-line with our methods. Optimisation of existing website pages for search visibility will follow.
We will audit existing citations across various online directories like Facebook, Yelp & More including industry specific directories. We will be also optimising your company Google MyBiz page and Facebook page for the best SEO results. We will also be managing local citation and backlink opportunities to help get you on the very first page of Google.
When you work with SproutPPC we make sure that you understand every step and every decision we take, therefore we would be providing you with an easy-to-understand monthly reports on the status and results of all your on-going SEO campaigns and a forecast of what is next in the pipeline.
Our ultimate goal is to give you the results on a silver platter. A team of professionals will be tracking and tweaking your keywords rankings, organic traffic, calls and leads on a daily basis whilst also monitoring the rankings for your competitors. We will be optimising your current campaigns and pivoting for better performance over time.
We want to work with you, not for you.
A recent survey showed that prospective customers who find your website via an organic search will result in a sale 14.6% of the time, on average. Compare this to a 1.7% close rate for prospects that you find via outbound marketing, like tele-sales or email blasts.
What you need to know: SEO is nearly 900% more effective than outbound marketing.
When your website ranks highly in a trusted search engine like Google or Bing, it’s like appearing on TV or in the newspaper. Your business benefits tremendously from the implied endorsement that comes with unpaid visibility. In public relations terms, this is called “earned media” and it can be far more effective than “paid media” advertising, such as commercials or even Google ads.
According to Google, more than 50% of search queries are now done on smartphones and other mobile devices. But that figure is probably closer to 60% — and rising.
Which is good news for your business. The dramatic increase in mobile usage has brought new SEO techniques with it, such as local search optimization and mobile-friendly website design. That gives you more ways to get found in search than ever before, but only if you take full advantage of organic and Local Maps SEO.
An in-house team of stubborn passionate advertisers. That’s who we are.
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